Here are all of our resources to help you with your Email design.
In this document, we’ve collected some best practices for HTML email design — practices that will help you maintain full control over how your messages look inside inboxes. We have verified the rules in this document, so your email template should display properly in all the popular email clients. Nevertheless, we recommend that you always test your messages before sending them to subscribers. We will update this document regularly and provide supplemental information as email services change their standards and rules.
Your welcome is the first email your subscribers receive and one of the most important emails you’ll ever send. This first impression can make or break the subscriber’s experience – so make sure you hit it out of the park. Watch Leslie Samuel discuss the necessary elements for a perfect welcome message.
Branding is important for your blog, but also in your email list. In less than 15 minutes, Leslie Samuel will take you through the step-by-step process of creating a custom message template that matches your blog’s brand.
Building an email list is one tough task. But keeping your audience engaged in the long-term is an entirely different process. If you don’t want to see your subscribers leaving your list, you need to make sure that the messages you send them are relevant – taking into account their individual needs and interests. To help you run highly-effective and targeted email marketing campaigns, we put together this whitepaper that will provide you with just the right tools and inspiration.
Can our favourite horror stories inspire email marketing? Read the infographic below in order to learn the 9 email marketing tips from some of the most popular horror characters. Surprisingly, it seems that the authors like Jules Verne, Bram Stoker, L. Frank Baum, or Robert Louis Stephenson could teach us a lot about email marketing!
In this quick guide we’ll shed some light on how to plan each section of your email messages according to industry best practices. You’ll learn how to create a great preheader and header and how to grab the attention of your subscribers. All this and much more, with just one click.
The ability to craft effective messages is a fundamental skill for every email-marketer. That is why this time we have prepared an infographic, which presents the 6 most important elements in an email message and provides you with a basic guide to creating a compelling email message.
With 68.5 % of consumers planning to celebrate Halloween, it is another great occasion to plan and run a successful email marketing campaign. We offer 7 tips on how to make the most of your email marketing efforts in October and generate high ROI.
Lately, standard sales pitches and product presentations fall flat. That’s why more and more email marketers are reaching out for non-standard strategies and a broader approach. Of them all, video in email turns out to be exceptionally effective. Today’s infographic presents some ideas on how to do it right.
Going mobile is a must in 2014 – grabbing a share from a growing number of smartphone and tablet users sounds pretty exciting, doesn’t it? Feeling that you may need quick and easy-to-read guidelines, we bring you this latest infographic – 10 Dos of Mobile Email Marketing.
In this paper, we’ll explain the importance of the mobile design phenomenon. You’ll discover changes you can make in your email marketing program to help you stay ahead of the game and make the most out of this unstoppable trend — the mobile revolution.
Mobile email optimization might seem intimidating, but, as the smartphone market continues to grow, so will the need for email marketing campaigns tailored to mobile screens. Since 2010, the number of smartphone owners using mobile Internet has grown 45%, and it’s showing no signs of stopping now.